I love seeing people use the world wide web to not only share the Good News of what God has done in their life, but to also use it as an avenue to extend an invitation to experience God live and in living color. Social networking has been a great tool on so many levels for people. I don't know how many people from my past I have reconnected with, but as my social network expands so does my network of influence locally.
For every church/pastor, I encourage the use of networks like Twitter and Facebook to spread the news of what is going on inside of your family of believers. This can be done through simple messages or by posting videos. Tethering video services like Vimeo and Youtube to your social networks can be a great tool to share what is happening in the Kingdom.
Simple videos to elaborate videos, graphic pictorials to online testimonies...all are extremely valuable in today's age of technology. We are sometimes intimidated by the level of excellence brought forth by many, but I want to remind you that excellence doesn't have to mean complicated. Granted, there are many video editing programs out there that require a certain level of expertise and expense. There are however some programs that are very cost effective and even come standard on PC's and Macs alike.
If you are just starting out in the video editing world, might I suggest keeping it basic at first. Don't go all crazy with flashy transitions. For the most part clean is the key. Simple transitions like cuts and fades are called for more times than flying zig-zags or swirls. Even when using a 3D transition, I personally like to stay on the clean route. Choose music that fits the feel of your project and keep the font modern, yet legible.
It takes some practice and it takes gleaning from the example of others, but over time you can get the hang of it and begin to soar. There are tons of online tutorials you can access. Some of the most accessible can be found on the very same video websites like Youtube. Utilizing the expertise of others will help you increase your level of excellence....Be sure to check out why excellence is so important in Austin Powell's post - The Video Difference.
Once your video is complete and uploaded to your site of choice, there are many options to use when sharing. Most sites offer both URL's to link to your video from your social networking site and also embedding codes to place them in your blog or on your website like this:
As you utilize this awesome tool, create a culture in your congregation of passing the word along. Encourage the people of your church to share the videos with friends in their own networks and let the word Spread.
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